Strategy & SEO

Be found on Google and in AI answers

SEO audit and GEO for SMEs in St. Gallen and eastern Switzerland. First I check whether your website allows optimisation at all, before you spend money on SEO that your technical base can't support.

Hardly anyone finds you online?

With me

I work with your own data from Google Analytics 4 and Search Console and show which pages bring visitors and which searches should lead to you.

Your website doesn't allow SEO changes?

With me

I first check what your website technically allows. If it sets the limit, I tell you right away instead of working around it with content for months.

ChatGPT never mentions you?

With me

GEO (Generative Engine Optimization) means making your business easy for ChatGPT, Perplexity and Google's AI answers to find and name. We check whether you appear, and why.

How it works

From the SEO audit to a measurable result

The start is deliberately small: it shows whether your website has potential before you invest in optimisation or a new site.

  1. 1

    Questionnaire and first call

    Free30 minutes

    The better you fill in the short questionnaire, the more you get out of the 30 minutes. It takes less than 5 minutes, and you can simply send your answers as a voice message.

    From you

    Your answers to the questionnaire: company, website, previous SEO attempts and what bothers you.

    From me

    I come prepared and sketch, already during the call, how your problem could be solved.

    What you get

    A short note after the call: my view of what is worth working on, and possible next steps.

    Note · PDF or message
  2. 2

    SEO audit: does your website have potential?

    Small stepapprox. 1 week

    A small, fixed step: affordable for you, not excessive effort for me. It shows both of us whether your website has potential and whether we fit together.

    From you

    Access to your website, Google Analytics 4 and Search Console, if available.

    From me

    I check the key pages, the SEO settings, the connection of GA4 and Search Console and your visibility on Google and in AI answers.

    What you get

    A clear verdict: optimisation is possible, or your website sets the limit.

    SEO audit · PDF, 1–2 pages
  3. 3

    Two paths, depending on the result

    approx. 3–8 weeks

    If the website hardly allows any SEO settings, I tell you right away: waiting would only cost time and money.

    Your website has potential

    • connect or repair GA4 and Search Console
    • collect data for a few weeks
    • strategy and plan
    • optimisation (SEO and GEO), check, adjustments

    Your website sets the limit

    • structure of the new website and a draft of the home page, so you see it up front
    • a small website with technical SEO built in, on a simple CMS where you change photos and text yourself
    • you get the code; only the hosting costs something going forward

    What you get

    Depending on the path: a plan and the optimisation carried out, or a site structure and a draft of the home page.

    Strategy and plan · PDFSite structure · documentHome page draft · preview
  4. 4

    Observe and adjust

    3 months

    SEO doesn't work overnight. We watch for three months how visitors, searches and visibility develop, and adjust.

    From you

    Access stays in place; you tell me about news (new offers, new pages).

    From me

    Monthly check of the numbers and adjustments where needed.

    What you get

    A report after three months: what has changed and how we continue.

    Report · PDF

Projects

My SEO cases

Google search result for “spitalwäsche” with Oertle Textil as the first organic result and as a source in the AI Overview
Self-employed. SEO within full-scope marketing

SEO for Oertle Textil AG

Ranks first on Google for “spitalwäsche” (hospital laundry) and is named as a source in Google's AI Overview. Searched in Abtwil SG, October 2026.

+118%organic traffic10+keywords in the top 10
New website: content page with photos
Self-employed. Website & CMS

Club website with CMS and SEO settings

A new website with a custom CMS for a club. Besides title and description, you can edit SEO settings that site builders rarely offer: canonical URLs, robots directives, schema.org markup, social share previews and redirects. No code, no technical knowledge needed.

Rare SEO settingsno code neededResponsiveone design system

Invisible online?

We look at your visibility on Google and in AI answers. 30 minutes, free.